Mr. Moody, of York, Maine, employed a similar device to awaken and mortify the sleepers in [church] meeting. He shouted “Fire, fire, fire!” and when the startled and blinking men jumped up, calling out “Where?” he roared back in turn, “In hell, for sleeping sinners.”
Earle, A.M. (1891). The Sabbath in Puritan New England. Available http://www.reformed.org/books/gutenberg/sabbath/index.html?mainframe=/books/gutenberg/sabbath/The_Sabbath_in_Puritan_New_England.html. Last accessed 11th Oct 2014.