Evangelism through film distribution

Six years ago, an Alabama doctor named Robert Cosby took it upon himself to buy 1.8 million copies of the film [the 1979 Jesus film] and send them to every home, business, college dorm and military barrack in his state.

My two cents

Cover of "Jesus"
Cover of Jesus

That’s nice when individuals make a personal effort in evangelism (beyond being a missionary for a church). If I had the chance, I think I would interview Dr Cosby to ask him about the organisation and logistics behind his exercise. I like how he thought to include military barracks in his distribution list; If I were distributing a film, I probably would have overlooked them.

I’d never heard of the Jesus film until a few weeks ago, and I came across it by accident while reading an article on (Campus) Cru(sade for Christ). Having watched it, the part that stands out most is when Jesus forgives someone’s sin, and you can hear someone in the background whispering “blasphemy”. Now when people in my workplace take the Lord’s name in vain, I sometimes think of the whispered line “blasphemy”.

Maybe I should visit the Bible Films blog to find out more about the film.

Quote source

Foer, F. (2004). Baptism by Celluloid. Available: http://www.nytimes.com/2004/02/08/movies/baptism-by-celluloid.html?pagewanted=all&src=pm. Last accessed 18th Jan 2013.


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